Questions we get asked frequently

What do you invest in?

We primarily look for purpose-first founders who like to solve important problems to improve the world and who share our core values. We like digital and tech-enabled businesses that we can help you grow fast and profitably so that you are able to keep control of your company.

Do you have an industry focus?

We love both B2B and B2C businesses, and we have no particular industry focus. However, if you are on a mission to tackle a problem in the space of parenting issues, children's health & education, preventive health, plastic reduction, or CO2 reduction, we should definitely talk.

What don't you invest in?

Most importantly, if we don’t believe we can help, we won’t invest in you. We also do not invest in exit-first founder mentalities who want to become famous by VC-rounds or founders who only look for financial investment. Aside from that, we tend to shy away from capital intensive business models, brick and mortar businesses, ad-revenue based business models or companies without a considerable real net output ratio.

What stage do you invest in?

We invest in pre-seed rounds only. We also selectively invest in later stages of our existing portfolio companies; however, our initial investments are always at the pre-seed stage.

In which regions do you invest?

We currently only invest in companies incorporated in the DACH region. To the rest of you out there: We will see you soon.

Do you lead investments?

Yes! We are very comfortable being your founding investor. And if you like, we support you in finding additional smart money with the right values. If you have an existing lead investor, we will evaluate the terms of the round and will decide if we want to invest alongside the lead. Depending on the terms, however, we tend to back off from institutional co-investors in the early stage.

What are your terms?

On top of our active involvement wherever we can help, we invest 50k - 100k EUR in return for 5% - 10% on standard terms. To get to work as soon as possible, we prefer to invest via a standard convertible loan agreement.

How long do you take to decide?

We try to be as fast as possible and aim to give you feedback within 10 working days. However, sometimes we need more time to evaluate, depending on the industry and market. If the investment is time-critical, please communicate this clearly in the beginning of the process.

I am already loaded with money. Can you still coach me?

Nope, we can’t. We expect the founders we invest in to fully commit their time to get their business off the ground. We will do the same.

How are you different from accelerators? What's so special about you?

We neither invest in batches nor do we impose a standard curriculum on your schedule or focus our work on demo days. Instead, we focus on adding value to your business - starting from problem-solution fitting all the way to scaling with product-market fit by winning first customers, and setting up an initial culture to grow from to get the best employees. Founders we invest in become part of our network of experienced entrepreneurs that will help you to do the right things faster and better.

What's up with goodpreneurs?

With goodpreneurs we provide founders with a source of inspiration of how to grow as an entrepreneur on a mission to change the world for the better. We talk openly about tips on how to bootstrap your company as well as failures and hurdles which founders need to take when scaling a company. We want to show, that there are alternative paths to the typical VC-spiral to building a company. Interested in checking it out? Click here to join us.

Do you need a pitch deck or businessplan?

No. Most importantly, we would like to get to know you and your team. If we think that you have what it takes, we are totally fine if you tell us about the problem you would like to solve, and how you would like to do so. Just be prepared for some critical questions. As a first step, simply answer a few questions by filling out this form.

Should our product be ready before you talk with us?

We definitely love founders who have built a minimum viable product (MVP). However, it is not a restrictive requirement for you to apply.

Do I have to commit myself fulltime?


What is the "Predictive Index"?

As early-stage investors we first and foremost invest in you as founders. That is why we really want to get to know you. The "Predictive Index" is a short online test, which gives insights into your personality and team dynamics. Also, the test will help you as a team to get to know your strengths even better.

Join us and our network of experienced entrepreneurs